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Quicken Business & Personal vs. QuickBooks: Which Accounting Tool Wins for Small-Size Firms?

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  //business-finance.news-articles.net/content/202 .. h-accounting-tool-wins-for-small-size-firms.html
  Published in Business and Finance on Wednesday, December 24th 2025 at 7:22 GMT by CBS News

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Quicken Business & Personal vs. QuickBooks: Which Accounting Tool Wins for Small‑Size Firms?

When it comes to keeping a small business’s books in order, two names almost always come up: Quicken and QuickBooks. The CBS News feature that dives into the rivalry—“Quicken Business & Personal vs. QuickBooks”—examines the two programs side‑by‑side, offering a clear-eyed look at their strengths, weaknesses, and price tags. Below is a distilled overview of the article’s key points, with extra context pulled from the linked resources that help round out the picture.

1. The Landscape of Small‑Business Accounting

The article opens by setting the stage: every month, the average small business owner struggles with reconciling bank statements, sending invoices, and staying compliant with tax authorities. The author cites the National Federation of Independent Business (NFIB) survey, which found that 77 % of small businesses use cloud‑based accounting software. Two of the most popular options are Quicken Business & Personal and QuickBooks Online.

• Quicken: Traditionally a personal‑finance tool, Quicken launched a Business & Personal edition in 2019. Its focus is on simplicity and affordability, offering core bookkeeping, invoicing, and expense tracking.
• QuickBooks: A long‑standing leader from Intuit, QuickBooks is built from the ground up for business accounting, with deep integration of payroll, inventory, and tax features.

The CBS piece highlights that many businesses still consider Quicken “just a personal tool,” which the article challenges with the newly expanded capabilities of the Business version.

2. Feature‑by‑Feature Comparison

Key takeaways:
- QuickBooks offers a richer set of business‑centric tools, especially when it comes to payroll and inventory.
- Quicken shines in its straightforward approach and lower entry cost.
- Both platforms handle bank integration well, but QuickBooks’ broader network and stronger third‑party ecosystem give it a leg up for e‑commerce merchants.

3. Pricing Breakdown

The CBS article compares the current price points (as of 2025) for the two services. Prices vary by tier, region, and optional add‑ons.

Observations:

• Quicken’s Starter tier is cheaper, but the software offers fewer features than QuickBooks’ Standard tier, which is priced almost the same.
• For users who need payroll, the QuickBooks Standard or higher tiers are mandatory, as payroll is a separate paid add‑on that starts at $30/month.
• Quicken’s Premium and Enterprise tiers add limited extra functionality (e.g., more reports), so the price differential is less justified for most small businesses.

The article notes that QuickBooks’ tiered pricing can feel steeper but the extra cost often translates into tangible workflow efficiencies, especially for multi‑location businesses.

4. User Experience & Customer Support

A significant portion of the article is dedicated to the “feel” of using each product. Interviews with several small‑business owners revealed the following sentiments:

• Quicken:
  - “It’s very intuitive. I can get a bank statement imported and reconcile it in minutes.”
  - “The mobile app is a bit clunky; I can’t do much on my phone, just quick checks.”
  - “Support is decent but often limited to email or a knowledge base.”

• QuickBooks:
  - “The dashboard is a powerhouse. I can see cash flow, unpaid invoices, and tax estimates all at once.”
  - “Their mobile app lets me approve invoices on the go, which is a game‑changer.”
  - “Customer support is 24/7 with chat and phone. Plus, there’s an extensive video library.”

The article points out that QuickBooks’ richer interface might feel “busy” to those who prefer a minimalistic setup, but the trade‑off is higher efficiency for users who handle complex transactions.

5. Integration & Ecosystem

The CBS piece underscores the importance of ecosystem compatibility. The article follows the embedded links to the following resources:

• Intuit’s QuickBooks Integration Directory (quickbooks.intuit.com/learn-support): lists over 400 third‑party apps.
• Quicken’s Official Integrations List (quicken.com/online/partners): showcases fewer partners, mostly accounting software and a handful of payment processors.

The article explains that QuickBooks’ integration network is critical for modern e‑commerce merchants. For example, Shopify users can sync sales data automatically, while Stripe users get real‑time revenue updates. Quicken, while capable of connecting to popular banks, lacks the breadth of e‑commerce and payment‑gateway integrations.

6. Expert Opinions & Case Studies

Several CPA firms are quoted, including Smith & Associates and Johnson & Co. They agree that QuickBooks is the go‑to for businesses expecting to grow or requiring compliance with complex tax regulations. However, they also caution that Quicken may be a solid starting point for sole proprietors or freelancers who only need basic bookkeeping.

The article follows a link to a 2024 PCMag review of QuickBooks, which rates it an 8.5/10 for “Business Use” and an 8/10 for “Ease of Use.” In contrast, Quicken receives a 7.2/10 for “Personal Use” and a 6.5/10 for “Small‑Business Use.” These external reviews bolster the CBS article’s comparative claims.

7. Bottom Line

The CBS News comparison distills the decision into a clear set of criteria:

The article concludes that both tools are legitimate choices, but the “right” one hinges on the specific needs and future plans of the business. For most businesses looking beyond basic bookkeeping—especially those who anticipate scaling or have multiple revenue streams—QuickBooks is the smarter, though pricier, bet. Conversely, freelancers, sole proprietors, and those who prefer a lean, low‑cost solution may find Quicken Business & Personal perfectly adequate.

8. Further Resources

For readers who want to dig deeper, the CBS piece includes links to:

• QuickBooks Online Official Site (quickbooks.intuit.com)
• Quicken Business & Personal Official Page (quicken.com/business)
• Intuit’s Support & Learning Center (quickbooks.intuit.com/learn-support)
• PCMag QuickBooks Review (pcmag.com/reviews/quickbooks)

These resources provide tutorials, pricing updates, and a comparison of upcoming feature releases that can influence the decision.

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