'AI in media, entertainment sector can increase revenue by 10%'

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'AI in media, entertainment sector can increase revenue by 10%'

//media-entertainment.news-articles.net/content/ .. rtainment-sector-can-increase-revenue-by-10.html

Published in Media and Entertainment on Monday, May 5th 2025 at 9:44 GMT by Hindustan Times

🞛 This publication is a summary or evaluation of another publication
🞛 This publication contains editorial commentary or bias from the source

The Ernst & Young report, titled 'A Studio Called India', said that the global M&E industry was undergoing a dramatic transformation, driven by the proliferation of AI. "From content creation and curation to monetisation and distribution,

2025-05-05 312 x 175 / 131072 Bytes

The article from MSN India discusses a report by EY and FICCI which highlights the potential of Artificial Intelligence (AI) to significantly boost the media and entertainment sector in India. According to the report, AI can increase revenue by up to 10% by enhancing content personalization, improving operational efficiencies, and enabling better audience engagement. The integration of AI technologies is seen as a game-changer for the industry, promising not only higher revenues but also more tailored and engaging content for consumers. The report also emphasizes the need for the sector to adapt to these technologies to stay competitive in the rapidly evolving digital landscape.

Read the Full Hindustan Times Article at:
[ https://www.msn.com/en-in/news/India/ai-in-media-entertainment-sector-can-increase-revenue-by-10/ar-AA1Ea3pg ]