N※N

Urban Science Expands MarketView with In-Depth EV Charging Station Analytics

85

  //science-technology.news-articles.net/content/2 .. with-in-depth-ev-charging-station-analytics.html
  Published in Science and Technology on Saturday, December 6th 2025 at 3:16 GMT by Auto Remarketing

• 🞛 This publication is a summary or evaluation of another publication
• 🞛 This publication contains editorial commentary or bias from the source

2025-12-06 224 x 224 / 8163 Bytes

2025-12-06 239 x 211 / 6033 Bytes

Urban Science Expands MarketView with In‑Depth EV Charging Station Analytics

The electric‑vehicle (EV) landscape is evolving at breakneck speed, and data has become the new north star for every stakeholder—from OEMs and fleet operators to investors and public‑policy makers. In a recent press release and accompanying article on AutoReMarketing.com, Urban Science, the data‑driven analytics firm that powers the MarketView platform, announced a significant expansion to its suite of EV‑specific tools: an all‑new “EV Charging Station Analysis” module. The update, released in late March 2024, brings a comprehensive, multi‑layered view of charging infrastructure across the United States and is immediately available to all MarketView subscribers.

What Is MarketView?

MarketView is Urban Science’s flagship platform that aggregates, cleans, and visualises data for the automotive sector. Designed to help users make faster, data‑driven decisions, the platform combines proprietary datasets—such as vehicle registration, ownership demographics, and dealer inventory—with open‑source feeds from government agencies and private partners. Users can slice the data by region, segment, or time period, and then create interactive dashboards, download CSV files, or feed the insights straight into their own BI tools.

Until now, MarketView’s coverage of EV infrastructure was limited to basic location maps and a handful of metrics (charging speed, connector type, and the number of chargers per site). The new module builds on that foundation, offering a full spectrum of operational, financial, and market‑penetration analytics that are essential for companies looking to optimize charging strategy.

The Core Features of the New EV Charging Station Analysis

1. Granular Station Profiles
   Each charging point is catalogued with its exact GPS coordinates, the number of outlets, the maximum power rating, and the connector standard (e.g., CCS, CHAdeMO, Tesla Supercharger). Urban Science also flags whether a station is part of a public network, a private fleet, or a retail location such as a grocery store or coffee shop.

2. Real‑Time Utilisation & Load Data
   By partnering with a network of OEM‑backed aggregators, Urban Science pulls real‑time utilisation metrics for many stations—average charge duration, peak usage hours, and downtime. This data is refreshed every 15 minutes, giving analysts a near‑real‑time picture of network health.

3. Financial Performance Metrics
   For investors and operators, the module offers per‑station revenue estimates, operating‑cost breakdowns, and an ROI calculator that incorporates capital expenditures (CAPEX), subsidies, and maintenance costs. The tool also flags stations eligible for federal or state incentive programs.

4. Geospatial Analytics & Heat Mapping
   The platform overlays charging station density on top of demographic data, traffic volumes, and projected EV adoption rates. This allows users to identify underserved corridors, high‑potential sites for new stations, or over‑saturation clusters that could depress revenue.

5. Scenario Modelling
   Users can simulate the impact of adding or removing stations, altering power levels, or changing pricing models. The simulation engine uses a proprietary demand‑forecasting algorithm that takes into account vehicle fleet size, average daily mileage, and local charging habits.

6. Custom Alerts & Reporting
   Stakeholders can set thresholds (e.g., “> 80 % utilisation for more than 4 h/day”) and receive automated alerts via email or the MarketView mobile app. Pre‑built report templates are also available for CFOs, operations managers, and marketing teams.

How It Fits Into Urban Science’s Ecosystem

Urban Science’s data is built on a multi‑source architecture that blends the rigor of public data (e.g., U.S. Department of Energy’s Alternative Fuels Data Center) with proprietary feeds from EV‑charging network operators. The new analysis module pulls in these layers and normalises them against MarketView’s existing data on vehicle registrations and dealer inventories, creating a “single source of truth” that can be used for cross‑segment analysis.

According to Urban Science CEO, John H. Park, “By integrating EV station analytics directly into MarketView, we’re giving our clients the ability to evaluate the impact of charging infrastructure on vehicle sales, fleet electrification timelines, and overall market dynamics—all from one dashboard.” The CEO added that the expansion will help partners understand the interplay between charging capacity and EV market share, a key driver in the race for autonomous vehicle readiness.

Use Cases Across the EV Supply Chain

The Bigger Picture: Data‑Driven EV Adoption

The EV sector is not only about batteries and motors; it’s also about the network that supports those batteries. A recent International Energy Agency (IEA) report estimates that by 2030, global EV charging capacity needs to grow by 300 % to meet demand. Urban Science’s new module equips stakeholders with the analytical heft needed to meet that demand efficiently.

Industry analysts have noted that many companies still rely on legacy spreadsheets or fragmented data sets to manage charging infrastructure, which can lead to over‑investment or missed opportunities. By centralising disparate data streams and offering actionable insights, MarketView is poised to become the go‑to platform for any entity that wants to stay ahead of the curve.

How to Get Started

The EV Charging Station Analysis module is rolled out in two phases:

1. Beta Access (April–May 2024) – Available to existing MarketView subscribers with a dedicated support channel and quarterly training webinars.
2. Full Release (June 2024) – Open to all new subscribers and offers an introductory pricing tier for small‑to‑medium fleets and regional OEMs.

To request beta access or to schedule a live demo, users can visit Urban Science’s dedicated landing page on the MarketView portal or call the support line at 1‑800‑URBANS. For more technical details, the platform’s documentation hub hosts a whitepaper that dives into the data ingestion pipeline, privacy compliance, and the proprietary forecasting algorithm.

Final Thoughts

Urban Science’s addition of EV charging station analytics to MarketView is more than a feature update—it’s a strategic pivot that acknowledges the centrality of charging infrastructure to the future of mobility. By marrying granular, real‑time data with predictive modelling and financial analysis, the platform offers a comprehensive toolkit that can accelerate electrification, improve operational efficiency, and unlock new revenue streams.

As EVs transition from niche to mainstream, stakeholders who can navigate the complex web of charging logistics will have a distinct competitive edge. Urban Science’s MarketView, now fortified with the new EV Charging Station Analysis module, promises to be that edge—transforming raw data into clear, actionable intelligence for a rapidly evolving market.